Martin Dowson on Valuing the Impact of Design

In this episode, design leader & management coach Martin Dowson talks about valuing the impact of design. He discusses how to ensure design is valued by other areas of the business, getting design teams invested in business goals, design metrics, and much more.

Martin Dowson on Valuing the Impact of Design

Episode Notes

Timestamps

0:00 - Intro

0:41 - Martin's Background

2:17 - Unlocking the Value of Design in Business

5:54 - Ensuring Design is Valued by Other Business

9:02 - Getting Design Teams Invested in Business Goals

12:45 - Key Metrics Design Leaders Should Track

14:18 - Conclusion

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